Sara Lee launches new Pleasant bread selection

jzdumJanuary 12, 2021

HORSHAM, PA- Bimbo Bakeries USA is including to its Sara Lee Pleasant bread portfolio with the launch of a brand new selection: Pleasant White Made with Entire Grain. Sara Lee Pleasant White Made with Entire Grain is keto-friendly and incorporates 6 grams of web carbs per slice and 12 grams of web carbs per two-slice serving. The bread options 90 energy per two-slice serving.

Different bread varieties within the Pleasant line embrace multi-grain and honey entire wheat. Along with its all-new selection, BBU has refreshed the packaging of Sara Lee Pleasant to characteristic clear and brilliant colours that mirror the simplicity of the premium product.

“As 2021 kicks off, we at Sara Lee know that diet-based New Yr’s resolutions are top-of-mind for a lot of customers who need to begin the yr off on a more healthy be aware,” stated Ben Buch, advertising director of Sara Lee Bread. “With a smooth new search for our Pleasant packaging and a scrumptious new selection, we’re proud to proceed offering our followers with flavorful choices which are made with entire grain and show wholesome may be scrumptious, too.”

Sara Lee Pleasant White Made with Entire Grain bread is offered in a 15-oz, 20-slice loaf for a instructed retail value of $3.99. The Sara Lee Pleasant model was launched in late 2003. On the time of the product’s launch, Sara Lee stated the bread was tailor-made to customers with a heightened consciousness of carbs and energy, and never hardcore dieters. Firm executives have stated the Pleasant label was chosen as a great match with the Sara Lee title and as a model that conveyed a constructive picture.

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